Tools.
Calculators built around the questions working coaches actually ask — pricing, hours, packages, programming. Each tool is free, shareable, and embeddable on your own site.
What's it actually costing you to land a client?
Acquisition feels free when you don't run ads — but 10 hours a month on Instagram at your hourly value is $750. This calculator surfaces the dollars-plus-time cost per new client, and benchmarks it against client lifetime value.
What you actually earn.
Could one slot pay 2–3× more?
The same hour delivered to four clients at $45 each pays $180/hr — vs. $75 for one client. This calculator compares your 1-on-1 hourly take against semi-private and small-group models so you can see exactly where the leverage is.
What rate hits your real income target?
Most trainers price by gut feel and end up underwater. This calculator works backwards from your take-home goal — through taxes, overhead, and realistic session capacity — to the minimum session rate you need. That number is your floor, not your price.
How much should you be charging right now?
Every year without a rate increase is a quiet pay cut. This calculator shows your inflation-adjusted rate — what you should be charging today to hold the same purchasing power — and the annual revenue you've left on the table by not raising.
What are you actually earning per hour?
The session rate isn't your real rate. Once programming, admin, commuting, and client texts are counted, most trainers earn 40–60% less per hour than they think. This calculator shows the gap.